SEO is an ongoing process. Yet, in some cases, there’s low hanging fruit to be picked, and much can be accomplished with remarkably little effort.
Wouldn’t you agree that it’s much much better if your content appears on the 1st page of Google than on the 2nd? I do hope you’re nodding your head yes with me.
Useful SEO Hack
How much effort would be required to move from the 2nd page to the 1st page? That depends, but if your content is at the very top of the 2nd page, it only needs to move up one position, from 11th to 10th, to be at the bottom of the 1st page.
Moving your content from the 4th rank to the 3rd would make a greater difference but may not be achievable, and even if it is, it would require much more effort than moving from 11th to 10th, since the 10th isn’t as competitive as the 3rd.
So when your content ranks at or near the top of the 2nd page in Google or other search engines, nudging it up to the 1st page is low-hanging juicy SEO fruit that you mustn’t neglect to pick.